Chapter 243: There’s No Such Thing as a Free Lunch

As soon as this was said, Han Xinyan was once again stunned.

If the other party had asked for a huge endorsement fee, it would have been understandable that Shen Fei wouldn’t consider it.

But the other party was offering to endorse the scar-removal ointment for free…

Shen Fei had directly said he wouldn’t consider it!

What on earth did that mean?

If others found out, it would probably cause another wave of online outrage!

“No, Shen Fei, are you awake? Do you even know what you’re saying? Although the scar-removal ointment is really popular right now, there are still a lot of people who don’t know about it! If we could get a famous celebrity to endorse it, wouldn’t that expand our reach even more? And they’re doing it for free, isn’t that great?” Han Xinyan expressed her confusion.

“Yes, I know what you’re trying to say! But have you ever considered that there’s no such thing as a free lunch? Why would they offer to endorse our product for free? They must have seen how popular the scar-removal ointment is! Whoever gets this endorsement will have their fame rise to a whole new level!”

“These people aren’t stupid. If there’s no benefit for them, why would they do this? Besides, for other products, using a celebrity’s name might increase exposure, but does the scar-removal ointment need it? Even without a celebrity endorsement, the scar-removal ointment is already in high demand! Forget about A-list celebrities, even if we used an unknown person, with time, they’d become well-known too!”

“Don’t you think this is true? Rather than giving this benefit to someone else, why not keep it for ourselves? There’s no rush for celebrity endorsements for the scar-removal ointment!”

Shen Fei spoke with deep meaning.

Unbeknownst to him, Han Xinyan was even more confused after hearing this.

“What do you mean by that? I don’t understand!”

“This is like—rather than letting others endorse it, why not keep it in-house?” Shen Fei raised an eyebrow and teased her.

“How do you feel about it?”

Upon hearing this, Han Xinyan’s tone became somewhat excited.

“Don’t joke! How could I endorse it? I might have liked a couple of celebrities before, but endorsements aren’t a small matter! Besides, I’m the company’s general manager! If the general manager endorses the product, people will think our company can’t even afford to pay for an endorsement fee and will say we’re being stingy! Don’t even think about putting this idea on me!”

She quickly waved her hands, rejecting the idea.

“You’re absolutely right! Besides, I don’t want my wife to be involved. A precious wife should be kept out of this!” Shen Fei smiled.

“So what’s your plan? I don’t understand at all!” Han Xinyan frowned, full of confusion.

“Since we want a celebrity endorsement, why can’t we create our own stars? After a while, we can open an entertainment company. Once it’s established, we’ll have artists. Then, who will still need an endorser?” Shen Fei smiled.

“Wait… You’re not joking, are you?”

Han Xinyan took a step forward and touched Shen Fei’s forehead.

“You’re not running a fever, are you? The company already has a ton of things going on, and you’ve invested in Life串, and now you want to open an entertainment company? How is that possible?”

But Han Xinyan didn’t know that Shen Fei was holding the key to the next twenty years.

The stars who would rise in the future had yet to be discovered. Actors, singers, etc., were still unknowns. Some were still working as backup singers or extras in Hengdian.

What Shen Fei was about to do was to recruit these people one by one.

Moreover, thanks to his previous life and knowledge of the entertainment industry’s gossip, he remembered many famous actors, directors, and screenwriters from hit dramas.

While he wasn’t very familiar with some aspects of the entertainment industry, Shen Fei could easily adapt and apply what he knew.

However, for now, Shen Fei wasn’t making any moves. He was just waiting for the right time.

“Alright, not right now, maybe later! Let’s put this aside for now! Besides, the scar-removal ointment is already in high demand, and the factory hasn’t been built yet. It’s so popular now that all the channels are running out of stock. Isn’t that enough? We don’t need celebrities to endorse it yet,” Shen Fei smiled faintly.

Hearing this, Han Xinyan realized she had been too impatient.

Considering the current shortage of the scar-removal ointment, they really didn’t need to look for celebrity endorsements just yet.

“You’re right!” she nodded.

“Alright! We’ll put this aside for now! In the future, if any agencies contact you, just reject them outright! The truth is, these celebrities don’t have clear backgrounds. If something bad happens, it could be a fatal blow to the scar-removal ointment! We don’t need that! For now, stability is key!” Shen Fei said loudly.

“Okay, then let’s not rush!” Han Xinyan agreed.

After a pause, she looked at Shen Fei with a puzzled expression.

“What did Old Master Jiang want with you?”

“Well, I just got news about the land I asked for from the city. He called me over!” Shen Fei answered honestly.

“So, it’s been confirmed?” Han Xinyan exclaimed in surprise.

“Yes! Mainly because of our scar-removal ointment’s strength! The city is worried we might get poached by other provinces, and with Secretary Yu’s help, it went through quickly!” Shen Fei replied.

“Where exactly is the land they’re giving us?” Han Xinyan asked softly.

“It’s in Baiyun District, 320 acres. Pretty big, right? But the city has set some conditions. It has to be in production within two years, with an annual output value of no less than 3 billion, and taxes of no less than 500 million! Also, the land costs 3 billion to fully belong to us! Next, we just have to go through the formalities. But with Secretary Yu and Old Master Jiang helping, the paperwork will go through quickly!” Shen Fei sighed in relief.

So far, he could finally let go of the worry he had been carrying.

“3 billion? Our company’s account doesn’t have that much money right now! What should we do?” Han Xinyan frowned, worried.

“Don’t worry about it. I’ll handle it! By the time it’s needed, it will be sorted out!” Shen Fei reassured her.

“Alright, I’ll leave it to you!”