Chapter 223: Restrictions on Coffee Shops

“Still planning to focus on Cat Cafés and Maid Cafés?”

Listening to Su Dan’s words, Chen Mo snorted inwardly. He had been too careless, not expecting these people to come up with the idea of Cat Cafés and Maid Cafés.

If it were up to him, they wouldn’t even think about opening Cat Cafés or Maid Cafés.

However, now that both types of coffee shops were already operational and profitable, he couldn’t just cancel them; the system wouldn’t allow it.

Since canceling wasn’t an option, he had to find a way to curb the development of these coffee shops.

After all, he planned to open five more coffee shops this month. If they all turned into Cat Cafés or Maid Cafés, that would mean an additional two million in revenue each month.

Such a situation was absolutely unacceptable.

After some thought, he finally found the right words.

He looked up at Su Dan and Song Xia.

“I completely understand your eagerness to make the coffee shops profitable, but focusing on Cat Cafés and Maid Cafés for our branches is not advisable.”

“Yes, Cat Cafés and Maid Cafés are indeed profitable, but are they really selling coffee?”

Hearing President Chen’s words, Su Dan nodded in agreement.

In her heart, she had some reservations about these two types of coffee shops. As President Chen said, they weren’t really selling coffee anymore.

If they changed the name from coffee to something else, it would still work.

For example, Cat Restaurant or Maid Restaurant.

She believed that as long as these types of restaurants opened, they could attract a large number of customers.

So whether it’s a Maid Café or a Cat Café, customers aren’t really paying for the coffee.

They’re paying for the maids and cats.

But there was no choice. Traditional coffee shops just weren’t profitable. The only way she could think of to boost the coffee’s reputation was by using these types of coffee shops.

Chen Mo glanced at them and continued.

“These two types of coffee shops have already deviated from my original intention of opening coffee shops. I opened Specialty Coffee Shops to provide a place in this fast-paced city where people can slow down, relax, and enjoy a quiet environment.”

“Cat Cafés and Maid Cafés clearly can’t achieve that.”

“I’m not denying the success of these two types of coffee shops. They can continue to open branches, but there must be a limitation: only one of each type per city.”

“Since Jiang City already has a Cat Café and a Maid Café, there’s no need to open more of these in Jiang City. If you want to open more branches, you’ll have to wait until we expand to other cities.”

With the restriction of only one per city, there was no worry about having too many of these coffee shops and generating excessive profits.

After all, who knows when coffee shops will spread nationwide.

By then, he would have transformed his personal assets countless times over, becoming a billionaire or even a trillionaire.

Song Xia and Zhou Mei looked a bit disappointed.

They had been imagining the potential revenue if Cat Cafés and Maid Cafés expanded to ten stores. The monthly income would be quite substantial.

But they hadn’t expected President Chen to come and shatter their dreams today.

Since President Chen had spoken, they couldn’t really argue.

Su Dan hesitated for a moment, then spoke slowly.

“But if we do this, the reputation of the regular coffee shops won’t grow quickly. Continuing to open branches will only increase the number of unprofitable coffee shops!”

Listening to Su Dan, Chen Mo chuckled inwardly.

Exactly,

That’s what I need.

But outwardly, he couldn’t say that.

“I’ve told you before, reputation can’t be rushed. Take it slow.”

“And why is Starbucks so famous? It’s because they have so many branches. To quickly build the reputation of our coffee shops, we need to increase the number of Nanhe Coffee branches.”

Chen Mo smiled as he revealed his second purpose for coming today.

“So I’ve decided to open five more Nanhe Coffee branches, all authentic specialty coffee shops. Currently, we have enough of the special types with the two we have; we don’t need any more.”

He emphasized this point again at the end.

He was genuinely worried they might come up with something bizarre, like a dog café.

Another five branches?

Hearing President Chen’s words, Su Dan and Song Xia were stunned.

The newly opened coffee shops had just started operating, and now they were going to open five more branches so quickly?

Su Dan was the first to recover and looked at Chen Mo.

“President Chen, isn’t this expansion a bit too fast?”

All five would be regular Specialty Coffee Shops, which meant five more unprofitable coffee shops!

“Not too fast, not too fast. Only this way can we build the coffee shop’s reputation. The requirements for opening remain the same as before. Implement it quickly, and the funds for opening will be transferred to Nanhe Coffee’s account tomorrow.”

Having arranged everything, Chen Mo left directly. Although Cat Cafés and Maid Cafés had deviated from his plan, his adjustments and restrictions ensured they wouldn’t affect his overall calculations.

The profits from these two types of coffee shops would simply reduce his losses. But as more regular Specialty Coffee Shops opened, the revenue from Cat Cafés and Maid Cafés would become less significant.

…………..

At the Heavenly Pavilion Club.

Chen Cong stared at the game over screen and couldn’t help but tap the keyboard. He had lost again.

He felt a deep sense of malice from this game. In the past, he could just spend a few hundred thousand in a game and become a top player.

But in this game, his money was useless.

No,

He couldn’t even spend it if he wanted to.

At most, he could spend 18.01 a month.

Even in a game like poker, he spent more than that!

If it were any other game, he would have uninstalled it by now. But this game was just too damn fun.

Even after dying,

He still wanted to play.

Exiting the game over screen, he created a new room and shared the room information in the gaming group.

But after waiting for a while,

Only about 30 people joined the room.

Seeing the slow influx, Chen Cong sent a message in the group.

“Those who haven’t joined the room yet, hurry up.”

Soon, replies came in.

“Still in a game.”

“I’m almost in the final round, I’ll be out soon.”

“Brother Hao, didn’t you just start the game? How are you out so quickly?”

“…….”

Seeing the messages in the group, Chen Cong’s expression darkened, but he knew he wouldn’t find teammates in this group anytime soon.

After some thought, he pulled out his phone and made a call.

Once connected, he spoke directly.

“Mei Youqian, help me find some gamers. We need people to test a game here, and I’ll pay them for it.”